Marketing Strategies

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From a complete rebuild to some simple tweaks, websites today must be maximized for the user experience. Things change...and so should your site. If you find you're not having customers come back frequently or buying different things, this is something you should look at. Click the picture for more info.


Email marketing in conjunction with an effective website is the most effective strategy to get customers to buy more. Customers today expect to be contacted. When they don't hear from you, they forget about you. Click the picture for more info.

Authority Network

Brand Authority Network is designed to get you more exposure, more attention and more leads. We leverage our media contacts to get you the kind of exposure your competition only dreams of. Click the picture for more info.

Social Media

Social media today is the community that your company has to build in order to help people keep up to date with you. Social media marketing can take several forms. From strategic posting on the right networks to where to put ads for maximum effectiveness, choosing the right networks and strategies is crucial to success. Click the picture for more info.

Lead Generation

LinkedIn is, by far, the most advantageous social network for connecting with other businesses. Strategies that can help you increase your leads and sales within LinkedIn abound. Click the picture for more info.


Copywriting is the process of writing marketing and advertising materials. It is one of the most essential elements of effective marketing.A beautifully designed site or advertisement will fall flat if the copy is not written well. Not only is it important for your marketing pieces, Google rewards websites mostly for their ability to engage visitors, along with the ability to compel the visitor to interact with the site. Whether it be a page on your site or the articles in a blog, ineffective copy makes for ineffective marketing. Click the picture for more info about copywriting.

Search Engine

Search Engine Optimization (SEO) is more like rain than a fire hose. It is a long-term strategy that intends to bring consistency in your business by making your website easier for customers and potential customers to find. Click the picture for more info.


We hear companies say all the time that they get the majority of their business from word of mouth. In today's day and age, word of mouth comes through the internet more often than any other format. What's out there that you don't know about? Click the picture for more info.


What is a chatbot? It's simply an automated sales or support assistant. Chatbots can do amazing things. Do you need to pre-qualify prospects before you talk to them? How about reduce the amount of time spent on customer service and automate upsells and cross sales? Click the picture for more info on chatbots and how you can implement them into your marketing strategy.

Custom Video

Everyone's talking about videos these days. Why? According to a recent Hubspot study:

  • 90% of customers report that product videos help them make purchasing decisions.
  • A third of all the time people spend online is dedicated to watching videos.

There are tons of types of videos to create and the budget doesn't have to be astronomical for it. Click the picture for more info on video and how it can boost your business.


Have you ever thought "if I could just tell them about it, they would buy"?

There's a reason why people buy the "As seen on TV" products. The spokesperson. It's also the same reason why infomercials make so much money. Sometimes a little extra explanation or selling is in order. Your own personal VideoPal can help with that. Click the picture to see it in action.

SEM & Display

Search Engine Marketing and Display advertising is the digital equivalent of billboards. Done right, it can be very profitable. Done poorly, it can be a huge waste of money. Click the picture for more info.

Having the right printed materials to complement your digital strategies is important for overall brand consistency. Whether it be a logo, business cards, pamphlets, flyers or something else, ensuring that you have a quality design that will help convert lookers into buyers can be a make or break proposition.

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