Why Google's Keyword Tool Isn't Great For Keyword Research
Following the conventional strategy for keyword research almost always leads to failure or has a very low hit rate. It either teaches you to do
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A Primer on Analytics
Analytics are a vital tool to improve performance. There are two main types of analytics. Those that are on your website and those that come
The 4 Most Important Parts of Your Marketing Plan
Everyone knows you need a business plan. Many businesses, however, don’t realize a marketing plan is arguably more important. Unlike your business plan, a marketing
Getting Your Brand Recognized – Brand Strategy
Your brand is a distillation of who you are, who you’re not, what you believe, and why consumers care. It lays the foundation on which
8 Ways to Build Your List on a Budget
An engaged email list is the fastest way to create a steady flow of new customers.List-building is something often overlooked by businesses who get distracted
35 Effective Strategies to Get Leads and Sales
Need to get more leads and sales? It can often feel like a struggle to try to get more leads coming in, convert those leads
The Brand Called You
Everyone you meet will form an impression about your company, even if they haven’t done business with you. This is exactly what produces a brand
19 Ways to Drive Traffic to Your Site
Make it easy for people to find you! One of the most important questions we often get in marketing is how to drive traffic to
How to Write Better Emails
Have you ever sat down to start writing emails and just hit a brick wall? You know you need to get your email marketing going
Six Steps to Defining Your Target Market
Understanding who your target market is and what your target market needs, wants and is interested in is extremely important. Identifying these things will become
