We were started as a way to break the traditional mold of marketing companies. Isn’t marketing supposed to be all about you anyway?
But, if you really want to know, let me give you a little backstory…
Alright, it might sound a little corny, but it’s true… Everybody’s favorite radio station is WIIFM (What’s In It For Me).
Our founder and CEO, David Hall, owns a bunch of companies. In fact, his first company was a graphic design company he started when he was 14.
Anyway, over the years, he had hired a bunch of marketing companies and it was always the same ‘ol same ‘ol… They had a service they wanted to sell him and never bothered to ask about his vision or goals. It was always about them!
So David said he was going to something about it. Marketing should be about the client, not some salesperson trying to sell a service. He ended up hiring some staff to work with his companies that had expertise in a variety of marketing areas. As more and more clients started asking for help, he had his staff helping them with their marketing.
Since David’s background is in business coaching and consulting, we have always taken a more consultative approach to marketing. Clients got to talking and bringing more clients and asking for more help. Thus, Trustway marketing was born.
In our tireless pursuit of growing business for our clients, our primary focus is ensuring your succes. Nothing else matters.
Status quo, schmatus quo. We are constantly researching new ideas to help clients grow. There’s no such thing as “in the box” here.
Marketing is a marathon, not a race. Our focus is on immediate, short term and long term goals for growing your business.
Your job is running your business. Our job is marketing it. Ask for what you need. We are your marketing team.
Unlike most marketing agencies, our goal is not to just sell you something. Our goal is to be your outsourced marketing department.
We Couldn’t Do It Without Them